More than two weeks ago I cited an interesting paper on atmosphere-biosphere feedbacks and climate change that had just been published in the journal Nature Geoscience.

That study was considered highly newsworthy by the editors of Nature, such that the paper by Almuth Arneth et al. got a special mention in dispatches emailed to science journalists a week or so before publication. And for very good reason; the paper is a major contribution to a very important area of scientific research and policy debate.

I was somewhat disappointed at the time of publication to discover that Arneth’s institution – Lund University in Sweden – had failed to give its scientists the full and expected PR treatment for such a significant piece of work. Only on Wednesday of this week did the university press office release a statement about the paper.